As anyone who manages or sells advertising for print magazines will tell you, the Internet has changed publishing and print advertising forever. Potential customers who are interested in your product will come to your website, look at the graphics and basic copy, review a more in-depth brochure you have there and perhaps put you into…
Category: Offset
Why Use Print On Demand Services For Book and Paper Printing
You don’t need to be told that producing a book or research paper is a very time and research-intensive process. From penning the first outline to approving the final copy, creating something that will benefit those who read it is a very worthwhile endeavor. This is why it’s important to present your creation in the…
Maximize In-House Creative Resources By Using A Printing Center
Over the last two decades, the world of graphic design has been turned upside down with the advent of desktop publishing and digital printing. In the “old days,” the Marketing Department would confer with artists, who would then create a design concept with layout, copy, and graphics. The artist would send the art to a…